Apple: Its Image, Ecosystem, and Simplicity
Wow, this week has been an eventful one in ABC! The board wishes all of you the best of luck going into midterms! We all hope that your midterms are (at least somewhat) stress-free, and that you get the grades you hoped for! Anyway, for those of you that were unable to make it to the meeting we had this morning, ABC discussed all things Apple. From the luxury image the company has built up over the years, to the simplicity of their products, Apple has more than succeeded in creating a name for themselves in the world of technology. When first delving into our discussion, club members were quick to bring up Apple's "luxury" image. From years of developing their brand name under the production of well-known products such as the iPhone, iPad, and iMac, Apple's image has become one that is of great popularity. Members talked about how even though the company usually tends to charge top dollar for their products (especially with the fairly recent iPhones breaking the $